01-开发篇——针对新客户开发
主题Re: New Supplier Offer for XXX From XXXXX/ Name+Date
Dear XXX
We manufacture XXX products. I believe our price will be cheaper at least 10% than your current supplier for the same quality products.
Free samples and E-catalog will be provided if needed.
Email me or just call me directly to talk more. Thank you!
Best RegardsXXXXXX
个人评论：
简短，客户一目了然，不会耽误客户时间阅读。
主题New Supplier吸引。
价格吸引，不管是真的还是假的，客户可能会联系。
免费样品和目录吸引。一般客户对免费样品和目录会感兴趣的，发给对的人，基本上会回复。
02-开发篇——针对联系过的老客户
主题：Re:New Offer for XXX From XXXXX/ Name+Date
格式：Subject:Offer+Product Name from +Company Name/ Your Name+Date
Dear XXX,
Long time no your news. How are you doing these days? Hope everything goes quite well with you.
Is there any inquiry about cloths, Gloves, Wrist/heel straps, Mat, Sticky mat, Chair, Tapes and some other Products ? We would like to send you free samples for most of our products. Kindly please contact us if you are interested in them.
By the way, The price for some of products you inquiried was updated. Please email me back if you need to know the new price.
Thanks in advance and have a nice day !
Best RegardsXXXXXX
个人评论：
简短，可能感兴趣的产品加粗显示，不会耽误客户时间阅读。
主题New Offer吸引，
免费样品吸引
新价格吸引（自己随便改改价格）
不同的客户用不同的开发信，这两个是我用的最平凡的，也是最有效的。
03-报价篇——标准报价
Subject: Offer+Product Name from +Company Name/ Your Name+Date
Dear XXX
Thanks very much for your inquiry and interesting in our products. This's XXX,sales manager from XXXXX, manufacturer of XXX and some other products in China. Here in following is our best offer based on EX-W Terms.
Item: Cleanroom Mat
此处插入产品图片
Size:Width 1.0m*Length 10m*T2mm
Unit Price:USD86.3/Roll based on EX-W
Lead time:2-3 weeks
Payment Terms:T/Tin advance
Packing:Standard Export Packing（或者写具体的产品包装）
By the way XXX（客户名字）, Do you need samples to test ? Our samples are available for free of charge for your evaluation. Your positive early reply will be highly appreciated and thanks in advance.
Best RegardsXXXXXX From XXX
个人评论：
标题多次提到公司名和自己的名字，让客户记住你，这一点在后期邮件跟进中会起到非常大作用
第一段再次提到公司名和自己的名字，并且Manufacture 后面即使不是你们生产的，也可以这样写，因为客户希望你是manufacturer.
正文报价简洁明了，价格可以加粗，很多外面人，包括一些老外贸业务员经常在报价中忘记报运费条款和付款条款，如果这个没有写，客户会再次邮件问你，这样就加长了谈判时间。
最后有一个勾引，就是样品勾引，记住，每一份封邮件给客户，一定要有一个问句或者选择句，这样可以牵着客户的鼻子走。而不是让客户牵着你的鼻子走。
04-报价篇——快速报价
Subject：Re: Offer gloves From XXXXX Manufacturer/NAME+DATE
Dear XXX
Thanks very much for your inquiry and interesting in our products. This's xxx from XXXXX.We are a leading manufacturer of xxx in china.
With quantity of 10,000pcs of .Our best price is USD0.69/pairs,EX-W Terms,Lead time of 1-2 weeks.
By the way,XXX,Our samples are available for free of charge for your evaluation if you like.Awaiting for yourfeedbackand thanks in advance.
Best Regard.............
原文转载：https://fashion.shaoqun.com/a/1509132.html
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